Vivo company history
It has 10,000 employees, with research and development centers in Shenzhen, Guangdong, and Nanjing, Jiangsu.
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vivo (technology company)
Industry Consumer electronics
Founded 2009
Founder Shen Wei (沈炜)
Headquarters Dongguan, Guangdong , China
Chinese name. Vivo is an independent company and develops its own products.
In April 2021, three pallets of Vivo phones caught fire at Hong Kong International Airport, prompting a ban on air freight of Vivo phones through Hong Kong.[13]
Marketing Edit
In October 2015, Vivo became the title sponsor of the Indian Premier League (IPL) under a two-year deal starting in the 2016 season.[14][15] In July 2017, the deal was extended until 2022.[16] However, in response to the 2020 border skirmishes between India and China, the Board of Control for Cricket in India (BCCI) was criticised in India for allowing a Chinese company to be the title sponsor of the league. He endorses the brand in China and the Philippines.[21]. Vivo and BCCI mutually agreed to suspend the deal for the 2020 season, with a clause to resume it next season.[17]
In June 2017, Vivo reached a sponsorship deal with FIFA to become the official smartphone brand of the 2018 and 2022 FIFA World Cups.[18] The company also signed a deal with UEFA as an official partner of the UEFA Euro 2020 and UEFA Euro 2024,[19] and became a title sponsor of India's Pro Kabaddi.[20]
Vivo has a sponsorship deal with the NBA in China, with Golden State Warriors player Stephen Curry. The first “Vivo Zeiss co-engineered imaging system” will be featured in the Vivo X60 series. International expansion began in 2014, when the company entered the Thailand market.[5] Vivo quickly followed up with launches in India, Indonesia, Malaysia, Myanmar, Philippines, Thailand, and Vietnam.
In 2017, Vivo entered the smartphone market in Russia, Sri Lanka, Taiwan, Hong Kong, Brunei, Macau, Cambodia, Laos, Bangladesh, and Nepal.[6][7][8][9] In June 2017, it entered the Pakistan smartphone market and the Vivo brand is currently experiencing rapid growth and popularity in the country.[10][11]
In October 2020, Vivo announced that it would begin to sell its products also in Europe.[3]
On 17 December 2020, Vivo and Zeiss announced a long-term strategic partnership to jointly promote and develop breakthrough innovations in mobile imaging technology. In the first quarter of 2015, Vivo was ranked among the top 10 smartphone makers, achieving a global market share of 2.7%.[4]
Since its founding in 2009, Vivo has expanded to over 100 countries around the world. As part of the collaboration agreement, Vivo and Zeiss will establish the Vivo Zeiss Imaging Lab, a joint R&D program to innovate mobile imaging technology for Vivo's flagship smartphones.
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